The much-loved TV company pledges to drop emissions by 10% a year
The home of some of our finest homegrown telly, ITV, has announced a range of new goals to be greener. This includes the introduction of a science-based target to reduce its emissions by 10% each year, in order to fall in line with wider plans to limit global warming to 1.5 degrees centigrade.
In the latest Social Purpose report from the television producer and broadcaster, ITV highlights how they have already become a carbon-neutral business through the implementation of carbon-offsets and renewable energy.
In addition to this, ITV is also set to become a zero-waste business by avoiding, reducing and recycling waste, as well as committing to zero single-use plastic in all productions, operations and supply.
These goals are being met with long-term sustainable success in mind, which is why ITV has also pledged to work with suppliers to deliver a sustainable value chain. This includes training both staff and freelancers in environmental awareness.
By committing to these measures, the broadcaster aims to meet green targets in a manageable, progressive way, with no major dramas!
A spokesperson from ITV commented: “We are excited about the opportunity to future proof ITV for years to come by working with our colleagues, industry peers, experts and partners to reduce our collective impact and encourage sustainable behaviours both on and off screen.”
Another thing ITV is doing? Making sure all its programmes and commissions are ‘albert-certified’.
Showtime for ITV under Bafta’s ‘albert’ scheme
Back in 2017, the 100% renewable energy supplier, Good Energy, partnered with BAFTA’s own sustainability initiative in hopes of the reducing the carbon footprint of the film and television industry by supporting the industry’s transition to clean energy.
The collaboration between Good Energy and BAFTA’s ‘albert’ scheme was set up in order to make renewable power more affordable for creative organisations buying it collectively, with an ultimate goal of increasing the amount demanded and produced on British soil.
At the time, around 13 tonnes of carbon emissions were produced by roughly one hour’s worth of content, and 60% of this came from electricity. The ‘albert’ scheme has successfully put steps in place in order to change this.
Production companies like Mammoth Films, Splice, Neal Street Productions, Directors UK and Band Films quickly signed up to the service, while Good Energy took over supplying electricity to all three of BAFTA’s main offices in London.
Since April 2018, all BBC programmes have had to track their carbon footprint using the albert carbon calculator, and now ITV is taking huge steps to fall in line with the scheme as well.
Your business doesn’t need to be on the big or small screen to have a green focus
Any business can look to bring more renewables into their organisation. Even the simplest measures can help your business be greener, such as completing regular meter readings and introducing timed thermostats and lighting. You should also make time for measures such as energy audits, which can give you a clearer idea of where your energy usage is going.
Becoming a more environmentally conscious business is not a one-person job. You should always make sure you team members are aware of what they can do to minimise the carbon footprint of your workplace, even if it’s something as simple as switching off computers when leaving for the night.
Making the switch to a greener energy supplier is another way your business can boost its sustainability. You can find a number of green tariffs available when you compare business energy online with us today. Simply click here, or get in touch with our team by calling 0191 691 18 02.